Shawn Roos

Once again, the world moves forward thanks to the work of a fool.

Someone whom had a crazy idea; was scoffed, was punished for their audacity, and whom – it transpires – was right.

We’d do well to remind ourselves that today’s fool might just be tomorrow’s saviour.

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Ilya Milstein — “The Minimalist’

My process: Make a thing. Change it. Now I have two things. One of these two things is better, both in total and in any particular detail. I try to notice these differences and amplify the good parts. Then I go back, make another thing, and repeat the process.

I’m…

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This tweet summarizes a complex topic that I’ve been grappling with over the course of the last few years.

How does a leader walk the tight-rope of building a product that is both qualitatively and quantitatively successful? I’m not entirely sure if there are many leaders for whom both carry…

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Beginner’s Mindset

There is a time to learn and a time to unlearn. There is a time to choose the path less travelled and a time to drift in the slipstream of the peloton. There is a time to hold the weight of two opposing ideas in open palms, and…

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Shawn Roos

Shawn Roos

Product Person in Cape Town, trying to help creators. A curious soul, connective mind with past lives in Advertising, Digital, Insurance and Christianity.